Japan Luxury Industry Will Die Out?
Japan Luxury Industry Will Die Out?
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The country area of Japan is equal to that of Montana in America or the Yunnan province in china, but it has 34 Bulgari exclusive stores, 37 Chanel shops, 115 Coach Shops, 49 Gucci shops, 64 Ferragamo shops, 50 Tiffany shops, 252 LVMH enterprise’s shops. However, according to the report of Financial Time, Japanese people have stopped buying the luxury. From this year, the import volume of the luxury in Japan has reduced by 10% and the sale volume of LVMH in the first season is also reduced by 18%. The analyst of McKinsey Brian Salsberg has written a book a analyze report about Japan luxury market, in which he says that this situation is affected by the economy crisis but also the result of the transportation of the luxury consumption. “The luxury brands are building a mirage in which they open a lot of shops and people can buy luxuries everywhere. At this time, the luxury brands are not far from death.”
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